General Articles
Cybele NegrisTomorrow is the first National Day for Truth and Reconciliation and in recognition of this important occasion, most of our Webnames team will be off. We have decided as a group that we want to take this day to honour, observe, listen, and learn about Indigenous experiences, the intergenerational harm caused by residential schools and…
Karthik BalachanderThe Internet has transformed the way we do business. Setting up a new website to sell your products, services or even your own works of art is incredibly easy these days. You can choose from a variety of platforms that have simplified connecting a customer to a manufacturer, service provider or creator. Whether you’re doing…
A. ShibliThe first usage of hashtags goes back to August 23, 2007, when Chris Messina, credited with inventing the hashtag, suggested their use on Twitter for grouping conversations. More than a decade later, hashtags have become inseparable from social media posts. But we are also using them in day-to-day text conversations with friends, to emphasize points,…
Webnames.ca StaffThe pandemic has fueled a global boom in startups, and Canada is no exception. New business applications are at an all-time high. A year of staying home has given Canadian’s plenty of time to think of new business ideas, a drive to pursue their entrepreneurial dreams, and some cash in their savings to make it…
Webnames.ca StaffThousands of domains drop every week. Some owners don’t want their domains anymore, some forget to renew them, heck, some businesses close and renewing their domain is the last thing on their mind. But what a lot of website owners don’t know is the actual value a domain can have beyond just being an address…
Lesley VosAll content marketers remember this case from Oreo: Source: Twitter For those who don’t, here goes the story: In 2013, during the Super Bowl, when 108 million people sat around their TVs with pizza and 73,000 fans gathered to see this most popular sports event at the stadium, the light suddenly went out there. And…
Webnames.ca StaffeCommerce is rapidly taking over the way business is traditionally conducted all over the world. In 2020, that trend was fuelled by the COVID-19 pandemic which forced people to stay at home and brick-and-mortar businesses to shutter their establishments. According to a recent study, approximately 1.92 billion people made online purchases in 2019, a number…
JuliannaA number of weeks ago, a customer of ours reached out to us upset – she discovered an imposter website posing as her former business that was created by scammers on her old domain. After two years of responsibly forwarding her old domain name to her rebranded business website, she decided not to renew it.…
Karthik BalachanderBuilding your own website can seem like a tough chore, especially for small businesses and freelance professionals who are stretched thin for time and tech knowhow. A website is an essential part of every business in today’s digital-first world, and Webnames’ LiteSite Website Builder helps you check that box, in under 60 minutes, in 6…
A. ShibliA big challenge that businesses face when executing their content strategy is maintaining consistency in the frequency and quality of content. This can be due to a number of reasons: other, more pressing matters may get in the way or there may just not be enough time and human resources to continuously create interesting and…
Hugh BeaulacWith 1 billion monthly active users, 90% of whom follow at least one business profile in-app, Instagram’s popularity is irrefutable. With the introduction of local business profiles allowing companies can add their local business addresses, opening hours, contact information, and websites, Instagram has great potential to help local small businesses reach their target audience and…
David GoldMany designers of all disciplines make their living as freelancers, and more people across all industries are choosing freelancing for the flexibility and independence it offers. To set yourself up for freelancing success — particularly as a designer — you need to create a brand identity for yourself. Whether you’re a recent graduate, pivoting to…
JuliannaWebnames profiles 5 Canadian organizations working towards gender equality for International Women’s Day 2021
Josh BrownSmall business success often hinges on the ability to continuously generate leads. (More specifically, the ability to generate large quantities of high-quality leads.) It’s no surprise, then, that 53% of marketers spend over half their entire budget on their lead generation efforts. Still, more than 60% of marketers admit that generating high-value leads is their…
Josh SekhonIn late January, investing became an even more hot button topic than it usually is. Of course, I’m referring to the rise (and fall) of Gamestop ($GME). Despite an unprecedented number of people getting aboard the Gamestop hype-train, and my fear of missing out — my fear of losing money prevented me from hopping aboard. Instead, I watched the whole crazy thing play out from the sidelines like so many…
