Tips and resources for a Canadian small business to succeed online, covering all industries such as professional services, food and hospitality, creative arts, home improvement, retail and grocery etc. Find out how you can build and use your domain name, website and business email to create a secure and professional web presence.
Webnames.ca is committed to helping small business owners across Canada to overcome challenges with technical know-how, digital marketing and growth online through a series of insightful articles, tips and resources on this blog. At Webnames, we have over 20 years of expertise in enabling individuals and businesses make the leap online. Our in-house experts as well as hand-picked guest contributors have curated these resources to ensure that you get the best possible advice.
Are you a small business which needs assistance with a specific aspect of your online presence? If you do not find an article here that tackles your question, let us know through Twitter and we will do our best to research and address your question.
JuliannaFrom the name you might guess that HorsePigCow is a blog about livestock, but it’s actually the blog of community marketing specialist Tara Hunt. A Canadian transplant in San Francisco, Hunt is one half of Citizen Agency a consultancy that specializes in developing community-centric strategies around product research, design, development and marketing.” Community is definitely…
JuliannaIs the focus of your business your customers? Long time customer advocate Becky Carrol thinks it should be – enough to start a business and a blog around it. Carrol’s Customers Rock blog is a great resource for anyone looking to take a more strategic role in their marketing by putting customers first. She recently…
JuliannaPay-per-click (PPC) advertising, particularly Google Adwords, is a bit of a black art. If you know what you are doing it works well, if you don’t it can feel like you’re throwing your money away. Luckily Canada’s own Internet Marketing insider One Degree has a great post on how to increase your pay-per-click quality score.…
JuliannaI recently read a great post on Guy Kawasaki’s blog that I wanted to share with our readers. If you are pitching your company – to customers or investors, through PR or marketing, or even face to face, it is vital to have some key talking points about your company. While you may have heard…
Through Google Alerts, I receive a daily mishmash of domain news specific to Canada. The news briefs mostly relate to domain disputes, sales of .CA domains and portfolios, news releases from other registrars, etc. Every once in a while I get an alert about something noteworthy. This was one of those mornings. Webnames.ca customer n49…
JuliannaWhether you write your web content yourself or someone else crafts your copy for you, there are many things to consider – two of the most important are getting your message across clearly and making that message work for you as part of your search engine optimization strategy. We mentioned some tips for search engine…
Nick CaristinosI am often asked about the Webnames.ca tagline “Securing Internet Identities”. What seems to be a nondescript statement really means we work to help you protect your brands on the Internet. There are numerous ways your brand can be used to your detriment on the Internet, making it vital for you to have a strategy…
From LinkedIn to Flickr to mySpace to Facebook (and these are just some of the most widely used sites) it seems like everyone’s joining social networks. Whether you focus on one, or you sign up for them all, they can be a valuable tool for meeting people and making connections on the Internet. Up until…
Cybele NegrisOn June 18, 2007, I attended the Forum for Women Entrepreneurs 2007 E-Series Program Graduation. Premier Gordon Campbell, Rick Thorpe (Minister of Small Business & Revenue) and the Who’s Who of the local business community were in attendance to support and congratulate 13 women entrepreneurs who completed months of extensive training. Congratulations to the 2007…
JuliannaWhile reading One Degree’s recap of the recent Search Engine Strategies Conference in Toronto one thing really struck me – “78% of Canadians will turn to search engines to research a product or service.” This means nearly 80% of Canadians are doing their consumer research online. This is good news for Canadian businesses, confirming the…
JuliannaEven if you don’t know what a wiki is, it’s likely you have come across one recently – Wikipedia – the biggest multilingual free-content encyclopedia on the Internet, with over 7 million articles in over 200 languages (and still growing). The reason I say you’ve likely come across it is because Wikipedia has great search…
JuliannaAs you know we are currently celebrating the 20th anniversary of the .CA – when the management of the .CA country code domain name was officially allocated to Webnames.ca founder and Canadian Internet Pioneer John Demco. The May 14, 2007 anniversary was an important day for Canada and an important story for the Canadian…
JuliannaFor a small business getting media coverage may seem like a daunting task. While you may never have a huge PR team like Microsoft, working with a public relations consultant can create a positive face for your company, and generate new business while you’re at it. If you haven’t worked with a PR person before,…
Nick CaristinosWhy Transfer? At Webnames.ca we regularly deal with customers transferring their domain names over to us from other registrars. There are many good reasons to transfer your domain name from one registrar to another. One of the best is to consolidate all your domain names, which will allow you to manage your entire domain portfolio…
Earlier this week I had the privilege of attending the 24th Annual YWCA Women of Distinction Awards. I was nominated in the Entrepreneurship & Innovation category by the Forum for Women Entrepreneurs (FWE), and before I tell you whether or not I won, I want to say that it was an honour to be nominated,…
