Finding the right .MARKET

Market is such a flexible term. It can be used to describe the economy and general commerce, specific business sectors, the general marketplace or traditional markets. Just as the word market caters to different things, the new .MARKET gTLD extension is applicable to many different markets worldwide.

A .MARKET domain for everyone

For stock exchanges, .MARKET domains give you a distinctive venue on the Internet where you can trade equities, bonds and commodities. Trade exchanges such as the TSX, NASDAQ, FTSE and S&P can use .MARKET domains to create their brand’s own particular niche online. If you work or are involved in the investment banking sector and have a lot of information/knowledge to share, .MARKET domains will be perfect for your sector analysis, stock tips or even blogs about market sentiment.

Other organizations that will fit perfectly with the .MARKET gTLD are governments, boards of trade and departments/ministries of commerce. .MARKET domain names allows you you to create dedicated and easy-to-find websites that provide information on the status of the economy. An example would be creating a site called CanadaEnergy.MARKET domain to provide a convenient and informative website dedicated to the Canadian energy sector or a site dedicated for foreign exchange rates with a For.Ex.MARKET domain.

The .MARKET gTLD works well for large corporations but .MARKET domain names can also be used to describe historic and culturally rich marketplaces. Registering .MARKET domains will be ideal for famous food markets such as St. Lawrence in Toronto and the Richmond Night Market in Vancouver. If you’re planning on starting your own food market or farmer’s market, a .MARKET domain name will be perfect for you and help you promote it to both local and international markets.

The Name Game

How you name your .MARKET domain is entirely up to you but you should consider who your target market is. Are you a stock exchange, a equities firm, industry analyst or a marketplace? Answering this should be the first step towards registering your domain. Once you answer that, it should be easy to find the domain name you want but remember to be creative at the same time.

Pre-Register NOW

Make sure to pre-register for this gTLD and any other extensions that you might be interested in by heading over to www.webnames.ca/pre-registration.

Pre-registering is FREE, there is no commitment to buy the domain at this point and you’ll be the first to know when your selected pre-registrations become available.

All gTLD information is readily available for all individuals. You can access gTLD information by going to the ICANN gTLD Application Wiki or the .MARKET wiki page.