Registrant Verification (And Why It Is Important To You) | Webnames Blog

Registrant Verification (And Why It Is Important To You)

Early last year, ICANN (which is the governing body for .com, .net, and .org domain extensions, among others) made a change to the Registrar Accreditation Agreement (RAA), which is followed by all Domain Registrars including Webnames.ca. The RAA required that a person or entity that registers or transfers a domain name needs to be verified via the information provided.

What does this mean to you?

Well, it means that your information has to be up-to-date, all the time. If not, then it means that your domain name could be suspended from functioning properly by the Registry within 15 days of us being notified of an incorrect email address.

This can ultimately cost you potential business and customers, neither of which we want to see you lose. Now the last statement may seem very “doom and gloom”, but ultimately that is the measure required and implemented by ICANN to make sure that the person who registers a domain name (you) is a real person and able to be reached.

So what can be done to keep this from happening?

The good news is that Webnames.ca has you covered.

First, we send you emails any time a change is made to your Registrant information or account information, so that you can then verify the change via a link that we have put in the email. This takes less than 5 minutes to complete and will ensure that your domain and its services will continue to run properly.

Second, we phone you at the number on file, and we do this multiple times if need be. While this may seem annoying, this allows us to get in touch with you, make sure that you received the email, and of course answer any questions that you may have about your domain name, or about any of our Webnames.ca services.

Now a lot of you are going to say “why does ICANN or Webnames.ca care about what I have for my information and whether it is up to date or not? I paid my money and the domain is registered to me”. It’s a great point, but in the end we know just as you do that your brand is everything. It is how you sell yourself and your products to the world, and it is how the world knows you. We want to protect that just as hard as you do every day, and following these new procedures and working with us will help you do just that.

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