Webnames.ca Launches 7th BIV Ad Campaign Featuring Cupcakes by Heather and Lori

Webnames.ca has launched an advertising campaign in Business in Vancouver (BIV) that will be running from September 2012 until August 2013. When we were considering a campaign with BIV, we started to think about who we are and what makes Webnames, well, Webnames! Immediately we thought about our customers!

We have built our business and our reputation on our #1 core value of “amaze every customer with exceptional service.” Our customers are always giving us their feedback and we decided to take their experiences and share them with the rest of the business community here in Vancouver. We thought this was a great opportunity to share stories about our customers, to highlight their personalities and businesses and the great things they are doing.

Webnames.ca is excited to launch the seventh installment of our ad campaign in Business in Vancouver, featuring Heather White & Lori Joyce, Founders of Cupcakes by Heather and Lori.

To successfully run a business with your best friend, you have to like each other a lot and love what you do. Heather and Lori have found a rare balance. Heather loves the visionary details of successfully branding and marketing their products, while Lori loves the creative opportunities that franchising the Cupcakes brand creates. Both of them have a strong commitment to the community and believe in paying it forward. They donate a portion of their proceeds from the Cause Cupcakes program – customized cause-specific cupcakes, designed in partnership with charitable foundations.

The Ad

The Campaign and Social Media

We will also be sharing facts and
achievements about each organization or business throughout the month.
You can follow by watching hashtag #WNFRIENDS on Twitter!

We had a lot of fun planning this campaign and had a great time! A big thank you to everyone who was involved. We look forward to getting your feedback on the ads as they come out each month.

About Cupcakes by Heather & Lori

Cupcakes by Heather and Lori, located in Vancouver’s West End, first opened their doors in April, 2002. After four years and many, many cupcakes later, they opened their second location on West Broadway. Today, with two corporate bakeries and six franchised locations across Vancouver’s Lower Mainland, their company is still growing and more people every day discover Cupcakes.

Today, Heather and Lori are recognized as two of BC’s top entrepreneurs and they hope that their success, longstanding friendship and love for what they do will inspire others to achieve their own personal goals.

For more information about the Cupcakes by Heather & Lori, visit their website at http://cupcakesonline.com

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