Tips and resources for a Canadian small business to succeed online, covering all industries such as professional services, food and hospitality, creative arts, home improvement, retail and grocery etc. Find out how you can build and use your domain name, website and business email to create a secure and professional web presence.
Webnames.ca is committed to helping small business owners across Canada to overcome challenges with technical know-how, digital marketing and growth online through a series of insightful articles, tips and resources on this blog. At Webnames, we have over 20 years of expertise in enabling individuals and businesses make the leap online. Our in-house experts as well as hand-picked guest contributors have curated these resources to ensure that you get the best possible advice.
Are you a small business which needs assistance with a specific aspect of your online presence? If you do not find an article here that tackles your question, let us know through Twitter and we will do our best to research and address your question.
Christian CarereEvery website should have SEO baked into its overall marketing strategy to promote growth. It’s a necessary evil when it comes to generating new clients from search engines. Here are a few SEO tips to increase organic traffic to your small business website. Establish a topical keyword strategy Approach your keyword strategy from a topical…
Women Enterprise CentreAs a support organization for women entrepreneurs, our Business Advisors often get asked a lot of the same questions, and one of the most common ones is “How do I grow my business?” These days, business growth may look more like sustaining your business by exploring new strategies. To ensure the continued success of your…
A. ShibliDue to COVID-19, more than 3.1 million Canadians have either lost their jobs or have been otherwise negatively impacted by the pandemic to date as of this summer. The sudden change put a lot of people’s livelihoods in jeopardy bringing up an important point – in an economy such as this, relying on just one job…
Karthik BalachanderWhether you’re a student taking online classes, or an employee working from home for the first time, you need to guard against security threats and cyberattacks online. When you’re at school or in the office, you’re often protected by an IT team or a service provider that manages systems to protect you from cyber criminals.…
Webnames.ca StaffThese are very challenging times for small businesses. As governments around the world enact measures to help small businesses stay open and keep employees on the payroll during the global COVID-19 pandemic, spending on new customer acquisition has become drastically curtailed to non-existent for many as business owners focus on survival. Whether it’s a V-curve…
JuliannaDo you ever wish the process of getting online was simpler? Are you in year three of “launch website” being on your to-do list? Are you a solo-prenuer, small business, community group, or passion project enthusiast that needs a simple, great looking, mobile-friendly web presence? If you responded “yes” to any or all of the…
A. ShibliBy putting in place sound business practices that can be duplicated at various stages of a company’s growth, entrepreneurs can ensure that their business scales-up to remain successful in the long run. The terms ‘scaling’ and ‘growing’ are often used interchangeably when talking about business. But the two are fundamentally different. A company’s growth can…
Webnames.ca StaffDid you know there are more than 1.1 million SMEs in Canada? More than anything, small business drives the Canadian economy, representing nearly 70% of Canadian jobs and accounting for 50% of the country’s GDP. Plus, 25% of Canadians report that they are interested in starting their own business. Starting a small business is a…
A. ShibliA fundraising pitch is a carefully crafted document that captures the soul and passion of your startup or organization. It very clearly explains the purpose of you asking for that financial support. So, is fundraising all about being in a room full of people wearing suits with intimidating stares, pelting you with questions on KPI’s…
JuliannaEmail has a lot of layers these days. List building. Personalization. Lead generation. Drip campaigns. But today we aren’t going to be discussing those things. Rather, on the heels of the massive Telus email outage that happened earlier this month, we wanted to go back to basics and look at the importance of having a…
Karthik BalachanderA Solid-State Drive (SSD) uses a data storage technology that provides dramatic improvement in the speed at which data is stored and retrieved from a storage device, as compared to classic magnetic hard disk drives (HDD). SSD Hosting is a web hosting service that uses solid state drives for its storage, thereby delivering superior read-write…
JuliannaYour domain matters. It’s the foundation of your brand online. It will be referenced in everything you do including business cards, social media posts, digital and print advertising, signage, media coverage, and beyond. Getting the best domain that you possibly can from the beginning is one of the smartest marketing investments you will ever make…
Webnames.ca StaffWomen Get On Board is a leading member-based company that connects, promotes and empowers women to corporate boards. WGoB achieves this through an engaged community of women and men in Canada who are committed to advancing gender diversity in the boardroom. Webnames.ca President and CEO Cybele Negris, who serves on a number of boards and councils…
Sean GarrityMaintaining a robust online presence has become requisite to succeed in today’s digital-centric landscape. In fact, 2017 saw a record 1.5 billion-plus consumers purchase goods online. The bottom line: if you’re an aspiring entrepreneur or running a small- to medium-sized business, you’re probably not going to make it without an effective website. But figuring out…
JuliannaYou have been told that you need an SSL certificate for your small business website, but it’s just a simple brochure site so you’re not exactly sure why. While in the past many simple websites could get away without SSL, that’s not the case anymore as the world’s most popular browsers push towards universal encryption…
